Google Inc (NASDAQ:GOOGL) Trading Outlook
GOOGLE INC A closed down -5.760 at 664.390. Volume was 34% below average (neutral) and Bollinger Bands are 167.67% wider than normal. The large width of the bands suggest high volatility as compared to GOOGLE INC A’s normal range. Therefore, the probability of volatility decreasing and prices entering (or remaining in) a trading range has increased for the near-term. The bands have been in this wide range for 17 period(s). The probability of prices consolidating into a less volatile trading range increases the longer the bands remain in this wide range.
Open High Low Close Volume___
667.780 668.795 658.870 664.390 1,377,152
Technical Outlook
Short Term: Neutral
Intermediate Term: Bullish
Long Term: Bullish
Moving Averages: 10-period 50-period 200-period
Close: 663.53 591.62 555.79
Volatility: 16 47 32
Volume: 1,831,089 2,280,872 2,127,199
Short-term traders should pay closer attention to buy/sell arrows while intermediate/long-term traders should place greater emphasis on the Bullish or Bearish trend reflected in the lower ribbon.
Summary
GOOGLE INC A is currently 19.5% above its 200-period moving average and is in an upward trend. Volatility is high as compared to the average volatility over the last 10 periods. Our volume indicators reflect moderate flows of volume into GOOGL.O (mildly bullish). Our trend forecasting oscillators are currently bullish on GOOGL.O and have had this outlook for the last 18 periods. our momentum oscillator has set a new 14-period low while the security price has not. This is a bearish divergence.
HEFFX Momentum
Momentum is a general term used to describe the speed at which prices move over a given time period. Generally, changes in momentum tend to lead to changes in prices. This expert shows the current values of four popular momentum indicators.
Stochastic Oscillator
One method of interpreting the Stochastic Oscillator is looking for overbought areas (above 80) and oversold areas (below 20). The Stochastic Oscillator is 56.4089. This is not an overbought or oversold reading. The last signal was a buy 6 period(s) ago.
Relative Strength Index (RSI)
The RSI shows overbought (above 70) and oversold (below 30) areas. The current value of the RSI is 63.09. This is not a topping or bottoming area. A buy or sell signal is generated when the RSI moves out of an overbought/oversold area. The last signal was a sell 10 period(s) ago.
Commodity Channel Index (CCI)
The CCI shows overbought (above 100) and oversold (below -100) areas. The current value of the CCI is -33. This is not a topping or bottoming area. The last signal was a sell 11 period(s) ago.
MACD
The Moving Average Convergence/Divergence indicator (MACD) gives signals when it crosses its 9 period signal line. The last signal was a sell 6 period(s) ago.
Google Inc. (Google), incorporated on October 22, 2002, provides its products and services in more than 100 languages and in more than 50 countries, regions and territories. The Company offers a range of products across screens and devices. The Company delivers both performance advertising and brand advertising. The Company has an ad technology platform for brand advertisers, agencies, and publishers to power their digital marketing businesses across display, mobile and video. The Company’s subsidiaries include Google Ireland Holdings, Google Ireland Limited and Google International LLC.
The Company’s performance advertising creates and delivers relevant ads, which leads to direct engagement with advertisers. Most of its performance advertisers pay its customers on a cost-per-engagement basis, like when a user engages in their ads. Performance advertising lets its advertisers connect with users while driving measurable results. For performance advertisers, AdWords, its primary auction-based advertising program, creates text-based ads that appear on Google Websites and the Websites of Google Network Members, who use its advertising programs to deliver relevant ads alongside their search results and content. In addition, the partners that comprise the Google Network use its AdSense program to deliver relevant ads. The Company invests in its advertising programs and to make upgrades, including Enhanced Campaigns, which helps advertisers to create advertising and marketing campaigns that run across multiple devices, and Estimated Total Conversions, which help advertisers, measure the solutions of their campaigns in a multi-screen world. Brand advertising enhances users’ awareness of and affinity with advertisers’ products and services, through videos, text, images and other interactive ads that run across various devices. It helps brand advertisers deliver digital videos and other types of ads to audiences for its brand-building marketing campaigns and in turn, distributes their ads, such as the TrueView ads displayed on its YouTube videos.
The Company competes with Yahoo! Inc., Microsoft Corporation, Yandex, Baidu, Inc., Naver Corporation, Mindspark Interactive Network, Inc., KAYAK Software Corporation, InfoSpace, LLC, LinkedIn Corporation, WebMD, LLC., Amazon.com, Inc., eBay Inc., Facebook, Inc., Twitter Inc., Criteo and AppNexus Inc.
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