‘Steve Jobs’ Documentary Hits High On iTunes Chart
Alex Gibney’s Steve Jobs: The Man in the Machine has debuted high on the chart of movies available to rent or buy on Apple’s iTunes.
Mr. Gibney’s latest film offers a very critical view of the late Steve Jobs, the iconic founder of Apple (NASDAQ:AAPL) and subject of Universal’s upcoming feature, Steve Jobs.
Magnolia Pictures opened Man in the Machine in 70 theaters over Labor Day weekend. The documentary, a CNN Films production, grossed $182,664, a respectable number considering the film is available digitally. It did best in New York, Los Angeles and San Francisco.
The documentary debuted at # 9 on iTunes movies, where numerous new titles are available, and ranks # 1 on a separate iTunes independent chart, ahead of indie titles including Before We Go, Chris Evans’ feature directorial debut.
Magnolia, a veteran of dual releases, will not get cable and VOD numbers for several days. Insiders estimate that total VOD earnings to date, including iTunes, are in the mid-$600,000 range.
The fact that ‘Man in the Machine’ debuted just as Danny Boyle’s Steve Jobs, starring Michael Fassbender, screened at the Telluride Film Festival was not a coincidence. Mr. Boyle’s film, which opens in theaters 9 October will fuel additional interest in Mr. Gibney’s doc.
Have some fun see a movie this weekend.
HeffX-LTN
Paul Ebeling
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