Super Tuesday Sees Super TV Ratings For Fox News & CNN

$FOX, $CMCSA

Super Tuesday brought TV ratings surges to the Cable News networks. With delegates at stake in 12 states, it was the busiest night of the primary/caucus season and the highest rated.

CNN won the biggest ratings race, topping in the Key news demo during Primetime.

While most of the results were being called, the network averaged 1.598-M adults 25-54. That bested Fox News Channel’s (FNC) 1.364-M in the group.

Both networks outpaced MSNBC’s, a unit of Comcast (NASDAQ:CMCSA) 625,000 viewers in the 25-54 group.

It’s a strong start for March, and it comes on the heels of CNN’s demo win for the month of February — and before both FNC and CNN host additional GOP debates, dependable ratings pay dirt, during the 1st 2 weeks of March.

The Primetime’s contest for total viewers went to FNC.

The channel averaged nearly 4.9-M viewers between 8:00 and 11:00p. Its No. 1 status put it ahead of CNN’s 4.1-M viewers and MSNBC’s nearly 2-M viewers.

FNC also came out on top of one of the broadcast networks, besting ABC’s showing at 10 o’clock.

By all measurements, all three networks were up from the Iowa Caucuses. And, what’s more, this race continues to deliver growth over the 2008 election calendar.

Compared to Y 2008, the last time nominations were at stake in both parties.

FNC jumped 25% in the Key demo and 40% with total viewers.

CNN rose 5% with adults 25-54 and saw a 12% rise in audience.

MSNBC trailed, losing 39 percent of its showing in the key demo and dropping 6 percent among total viewers.

Next up is Thursday’s GOP debate, where Donald Trump will take questions from FNC moderator Megyn Kelly for the 1st time since August.

Stay tuned…

HeffX-LTN

Paul Ebeling

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