Walt Disney Co (NYSE:DIS) Brings Star Wars to Theme Parks
R2-D2 will be rolling into Mickey Mouse’s neighborhood Disney announced Saturday unveiling plans for two huge ‘Star Wars’ attractions at existing theme park venues in Florida and California.
With star Harrison Ford on hand Disney CEO Bob Iger said that after Disney’s 4 billion purchase of Lucasfilm three years ago ‘we wanted to bring ‘Star Wars’ to every corner of our company… Not only on screens but in real life.’ ‘We are creating a jaw-dropping new world that represents our largest single-themed land expansion ever’ Iger said.
‘These new lands at Disneyland and Walt Disney World will transport guests to a whole new Star Wars planet including an epic Star Wars adventure that puts you in the middle of a climactic battle between the First Order and the Resistance.’
In addition to that battle experience visitors will be able to drive ‘one of the most recognizable ships in the galaxy’ the Millennium Falcon on a secret mission he said.
The Star Wars additions will be in Orlando next to Disney Hollywood Studios and in Anaheim next to Disneyland. The 14-acre sites will have their own staff and restaurants will be staffed by wild creatures from the space saga. ‘You’ll have a chance to run into all the droids and fantastic beasts’ Iger added. It’s the first time the entertainment giant is trying the ‘Star Wars’ theme at its parks. The three-day D23 expo at the convention center in Anaheim home to the original Disneyland Park has drawn Disney fans and media representatives from around the globe.
Disney Studios chairman Alan Horn said that on the heels of his smashing success with ‘Jurassic World’ director Colin Trevorrow would be at the helm for the upcoming ‘Star Wars Episode IX.’ It is due out in 2019.
The cast of ‘Star Wars Episode VII The Force Awakens’ the next chapter in the wildly popular franchise drew a massive round of cheering particularly for Ford known for playing Han Solo.
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